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Marketing & Customer Analytics Consulting, Implementation & Integration A deep understanding of customer behavior is the key to increased profits; Pinpoint’s service helps you refine that understanding. Understanding the customer is really what marketing is all about. It enables more targeted, granular marketing campaigns. 20-50% of predictive efficiencies are left on the table without personality data on the insured.. Pinpoint’s personality-focused data enrichment provides new predictive power to carriers and MGAs, leveraging the latest in behavioral science and artificial intelligence, all in a privacy-safe fashion.
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Psychometric clusters, in turn, can predict LTV probabilities or the best next action for leads, prospects, or new website visitors. Amazon Pinpoint provides programmatic access to analytics data for several types of standard metrics: Application metrics – These metrics provide insight into trends for all the campaigns and transactional messages that are associated with a project. Use the Mobile app analytics and Web app analytics pages as guides to help you integrate and configure your mobile and web apps to send usage data to Amazon Pinpoint. This data includes metrics that can help you determine how your customers use your apps. Recruitment Analytics Software Make better recruitment decisions with the right data.
Can I connect my Social Pinpoint site to my website analytics - [Google Analytics ]?. Authors avatar. Jessica Petersen. Aug 21, 2017. Watch Watch.
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Amazon Pinpoint is a marketing and analytics service hosted on the Amazon Web Services (AWS) public cloud that enables an organization to engage with and track metrics related to its application end users. With Amazon Pinpoint, an AWS user can measure customer engagement and generate analytical data from its applications.
The best part about these explainable insights is that they are easily actionable for real-time segmentation and personalization. Ascension PinPoint Analytics℠ applies many of the following techniques to address client growth challenges: Market Segmentation Customer Tiering Vintage Analysis Multi-Year Regressions Geographic Sales Distribution Models Account Profitability Analysis Quadrant Mapping SKU Level Product Amazon Pinpoint offers rich analytics related to the performance of your engagement efforts. Metrics on your campaigns and transactional messages allow you to quickly understand historical trends and identify areas of improvement. Use the Mobile app analytics and Web app analytics pages as guides to help you integrate and configure your mobile and web apps to send usage data to Amazon Pinpoint. This data includes metrics that can help you determine how your customers use your apps. Open the Amazon Pinpoint console at https://console.aws.amazon.com/pinpoint/ . On the All projects page, choose the project that you want to view usage data for.
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roleArn - The ARN of an IAM role that authorizes Amazon Cognito to publish events to Amazon Pinpoint analytics. Returns: Returns a reference to this object so that method calls can be chained together. externalId AnalyticsConfigurationType.Builder externalId(String externalId)
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